VOGUE: Look Younger Instantly

You don’t need a plastic surgeon to turn back the clock – just the right makeup and skincare. Check out these tried-and-tested products.

20s PLAY UP YOUR POUT Maximize your youthful glow with shiny lip color. “Gloss softens the face, no matter what your age,” says Gina Brooke, artistic director for Shu Uemura. Pick one that boosts lip volume without irritants like menthol or caffeine. Try FusionBeautyLipFusion XL (1). 50s SMOOTH WRINKLES Temporarily softening the furrows of your brow no longer requires a round of Botox. New products like Elizabeth Arden Ceramide Plump Perfect Targeted Line Concentrate (6) decrease those expression lines on the spot. If you’re looking to get rid of the lines around your eyes, try Bliss Wrinkle Twinkle eye cream ($42).
30s FOCUS ON EYES “Heavy eye makeup can often make a woman look older,” says Brooke, so don’t overdo it. She recommends Shu Uemura Pressed Eye Shadow in neutral shades like M Brown 872 and M Beige 804 (4). The silicone-enriched formula sits atop fine lines instead of settling into them, giving skin an airbrushed effect. 60s BRIGHTEN YOUR SMILE After all you do to keep your skin looking fresh, don’t ruin the effect with yellowing teeth. Whitening toothpastes can reduce coffee and wine stains, but you’ll need to take a different approach for entrenched age stains. Crest Whitestrips Renewal (2) takes off up to 20 years of discoloration in only 10 days, and after just one use your smile will sparkle.
40s LIGHTEN UP “As you age, less is more when it comes to foundation,” notes Brooke, who suggests tossing heavy matte makeup in favor of something light and luminous. Try Chanel Pro Lumiere (5) or CoverGirl Advanced Radiance Age Defying Liquid Make-Up ($9.99). Both are made with illuminating pigments and contain antioxidants to energize a dull complexion over time. 70+ LIFT AND FIRM As we get older, our skin produces less collagen, which causes thinning and sagging. So be sure to choose a moisturizer that tightens immediately, such as antioxidant-rich Estee Lauder ReNutriv Ultimate Lifting Serum (3). Bonus: It’s also a perfect prefoundation primer.